Eco Friendly paint goes airbourne in the hands of photographers Floto + Warner's creative eye. I am mesmerized by the beauty of this commercial meets artistic project that elevates non toxic paint to star status.
The "Colorant" project using Behar, Benjamin Moore, CB Paint, Farrow and Ball, as well as Sherwin Williams water based paints is the headliner and mother nature's beautiful backdrop elevates the photos to otherworldly.
“We call the Colourants floating sculptural events. They are short-lived anomalies that pass you by at an imperceptible flash - fleeting moments that block and obscure the landscape, a momentary graffiti of air and space.
That is sort of what we love about photography, its ability to take the transitory and make it permanent,” says the duo.
There was no photoshop involved in the making of these photos.
It is a fleeting momernt captured in time. This is a lovely reminder that being mindful of present moments is a gift because everything is impermanent.